Local Marketing 2025: Google My Business, SEO, Social Media

$0.99
Instructor:
Alex Genadinik
Category:

Small business owners usually struggle with promoting their business. The first thing people usually think of for promotion are Instagram, Facebook, Twitter, fliers and business cards to promote their businesses. Those are fine, but there are so many other marketing strategies for local businesses that are more effective. This course shows you those much more effective strategies.

In addition to the course lectures, you get my help and advice! Students are able to start discussions and message me with private questions. I answer 99% of questions within 24 hours. I love helping students who take my courses and I look forward to helping you. 

 

What you’ll learn
  • #1 local marketing course on Udemy to promote your local business with the most effective strategies and get clients
  • Master local SEO, and have your business show up in multiple places in Google’s search result page
  • Stop wasting time and struggling with incorrectly chosen marketing strategies that aren’t bringing clients
  • Create a Google Business profile and a Google Business account (formerly known as Google My Business profile)
  • Get personal help from the instructor if you have specific questions about your local business marketing
  • Local SEO: Have multiple listings of your business in Google’s top-10 results
  • Leverage YouTube and other large websites to promote yourself locally
  • Use social media to promote your small business locally
  • Grow clients, revenue, and your whole business with a Google business listing
  • Create a highly converting website that gets lead to call you and become customers
Course content
24

24 sections • 139 lectures • Total duration 10 h 43 min

Welcome to your local marketing journey
Google My Business Profile and the local 3-pack Google map rankings
How to set up your local small business website
First part of SEO: SEO introduction and keyword research
Second part of SEO: On-page SEO
Starting with creating backlinks for SEO (third part of SEO)
Citations to start the process of ranking your site higher on Google search
Off page SEO and link-building
Webmaster tools to check search performance and crawling & indexing status
Google Analytics 4
Creating your own promotional merchandise that also sells on Amazon and Etsy
Full Yelp setup and the model for working with other local directories
YouTube for local businesses
Social media marketing for your local small business
Twitter Marketing
Business card marketing & business networking for your local business
Flyer marketing to help you promote your local small business
How to get referrals
Running local events and workshops to drive sales for your local business
Email marketing and autoresponder
Facebook ads and retargeting
Setting up a Facebook business page to run the ads
Finishing the Facebook ad setup and setting up the pixel and retargeting
Further resources