Social Media Monitoring
$0.99
You can’t build a smart social media strategy if you don’t know where your customers are. Learn how to use social monitoring tools to find the hot pockets of conversation and meet you customers on their own turf. Master the art and science of social media monitoring and strike where the iron is hot!
Learn social media monitoring for Facebook, Twitter, Linkedin, YouTube, Craigslist, Blogs, Forums and News using free social media monitoring tools and services.
What you’ll learn
- Key concepts and techniques of keyword phrase filtering
- How to research and validate the right keyword phrases to monitor
- Google Related Searches, Google More Like This and Google Insights for Search
- How to find online influencers and build lists
- How to curate content from your social media monitoring dashboard
- Benefits and drawbacks of monitoring with Google Alerts
- How to share your social media monitoring dashboard with your colleagues or clients
- The Future of Social Media Monitoring
- Shortcomings of Rich Text Analytics
- And much, much more
- Facebook monitoring strategies
- Twitter Monitoring Strategies
- Linkedin monitoring strategies
Course content
44 sections • 31 lectures • Total duration 6 hours 6 minutes
Intro
Key Concepts & Techniques
Hands-On Training
Supplemental Resources