Digital Marketing Fundamentals: Social Media Strategy

$0.99
Instructor:
Timothy Meixner, Johannes Ruof
Category:

This crash course is based on the best-selling german Social Media Marketing course of all time and will teach you all you need to know about creating a Social Media Marketing Strategy.

After learning the fundamentals, we’ll take a deep dive into Social Proof, which allows you to gain more trust with your customers and prospect. After I teach you this essential concept, we’ll look at how you can create more of it for your company or yourself.

 

What you’ll learn
  • Learn about Social Proof and how to build a community on Social Networks
  • Understand the fundamentals of Social Media Marketing
  • The difference between Earned, Owned and Paid Media
  • How to create Personas
  • Branding Fundamentals
  • SMART Goalsetting on Social Media
Course content
5

5 sections • 21 lectures • Total duration 2 hours 14 minutes

Evaluation
Social Media Marketing Basics
Setting Goals for Social Media Marketing
Creating Content and building a community
Branding 101